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Chaos to Conversions: A Podcast on Launching and Email Marketing
Why did my launch flop? What do I write in my welcome sequence? Is my sales page copy effective? How do I track my ROI? Is it time to hire? There are a million questions that run through your mind as an online entrepreneur. As time goes on, things may feel like they’re getting harder instead of easier, and you may even have days where you want to burn it all down.
Welcome to Chaos to Conversions, a podcast of practical, no-BS strategies to grow your online business. Here, you’ll gain clarity around the next best steps to take to move your business forward...without working 80 hours a week. From email marketing to KPIs, content planning, SEO, mindset, and more, this podcast will be your new business toolkit.
Your hosts, Melanie and Branda, are two entrepreneurs navigating the ups and downs of running a business. Melanie is an online business manager and launch strategist who has helped her clients generate a combined $1 million in revenue. Branda is a copywriter and content strategist who has helped over 50+ small business owners reach their pinch-me goals. They’ve teamed up to bring you actionable tips and strategies, so you can launch your program, make your first hire, tackle all things copywriting, and more.
Tune in each Tuesday to be a part of the honest conversation (and laugh along with them). After listening, follow along on Instagram @duxburydigital and @therelevantcollective.
Chaos to Conversions: A Podcast on Launching and Email Marketing
Ep 058: Emails Feel Disjointed? How to Streamline Your Content
Feeling like your emails are all over the place with no real strategy? Without a clear plan, it’s easy to end up sending random emails that don’t work together to build momentum, nurture subscribers, or drive sales.
In this episode, Branda breaks down how to create a streamlined email strategy that moves your audience through a journey—instead of sending content that feels like it’s going nowhere. If you want your emails to feel intentional, aligned, and effective, this episode is for you!
Tune in as Branda discusses:
- Why disjointed emails hurt engagement and conversions.
- The power of strategic email planning to align with your business goals.
- How to create content pathways that guide your audience toward action.
- The importance of multiple touch points to nurture and convert subscribers.
- How to use quarterly goals to build an email strategy that actually works.
Mentioned in the episode:
- Episode 55 - How Quarterly Planning Helps You Avoid Shiny Object Syndrome
- Join the EmailGPS Challenge for hands-on support: https://www.therelevantcollective.com/email-gps-waitlist
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CONNECT WITH MELANIE:
www.duxburydigital.co
www.instagram.com/duxburydigital
CONNECT WITH BRANDA:
www.therelevantcollective.com
www.instagram.com/therelevantcollective